Inflation is surging and there’s no end in sight. It causes everything to go up – except your purchasing power. The inflation rate is now above 8%, even over 11% according to some metrics. These levels haven’t been seen in 40 years, and the first thing businesses will do in an inflation? Cut their marketing budget.
Email marketing should NOT be cut. It is the most impactful and cost-effective way to reach new customers, grow your product and increase conversion rates. Email marketing generates $36 for every $1 spent, which adds up to a staggering 3600% ROI.
If you market to insurance agents and insurance brokers, it is more important than ever to have an updated and verified insurance agent email list. The insurance industry is a thriving business that includes many sectors like health, life, long-term disability, auto, and property. There are 5,929 insurance companies and over 424,500 insurance brokers and agents (Statistica.) They are all vital to their communities and will not be as adversely affected by inflation as much as other industries.
Here are a few tips on how to find a good insurance agent email list:
Get an email list that is up-to-date. A current, verified mailing list Is essential in today’s inflationary business world. A clean database is critical.
An email list with a high accuracy rate is very important. Email campaigns with high bounce rates and undeliverables are red flags for service providers and your emails might get sent to the spam folder.
Get an email list with a reliable database. A database is an organized collection of data stored and accessed electronically. Email list databases should be verified, validated – and segmented so you can target specific categories.
Pricing. A robust insurance agent email list should not cost more than $200. We recommend the Email List Company because they not only offer the best insurance agent email lists, they also have the best prices.
These are just a few of many key factors to look for when you’re buying a good insurance agent email list. Contact us for more information.