Did you know that there are over three million people with a real estate license in the United States?
It is no secret that the real estate business can be very profitable in this country. That can even include people and businesses that are trying to work alongside real estate agents.
However, if someone wants to work alongside these people, they need to build up a client list. One way to do that is to have a real estate agent email list.
Unfortunately, it is not as simple as going through a list of all real estate agents in the United States.
You need to narrow your target demographic further down than that because it will take too long to call and email over three million people. So, how do you shorten a realtor email list? What are the most useful tips to start building up a client list?
These are five tech tips that can help you get started.
1. Organizing By Location
The first thing that you need to do is figure out what geographical area you are going to target. This is especially important for a regional business that wants to figure out how far it can expand.
For example, someone might want to have access to the market of an entire state. This will likely work better in smaller states such as Rhode Island, Delaware, and New Jersey.
However, what if you want to have access to a bigger state’s market? Your business may not be big enough to control the entire market of bigger states such as California, Texas, and Florida.
This is where specific location organization within states becomes crucial. You can get an email list of every real estate agent in Florida.
However, you may be focusing on the southern half of the state, so contacts in Tallahassee and Jacksonville are going to be of little use to you. Instead, you are going to want to go after the real estate agents that practice in places like Miami and Key West in this situation.
Having real estate agents organized by city, even within a state email list, can save you a lot of time, especially if most of these leads are cold.
2. Organizing By Demographic
The next way that you can consider using tech to your advantage is by figuring out what type of demographic you have on your email list. This can play out in a few different ways.
For example, you may be a marketing company that is looking to help real estate agents in their early stages get started and get more exposure. In that situation, you may determine that real estate agents under the age of 40 may be more likely to be receptive to your product.
Here, you can use tech to your advantage and filter out everyone on your email list that is over 40 years old.
What about real estate agents that sell specific types of houses? These could be mansions, beach houses, ranches, and more. If you can get this information, then you can focus on real estate agents that sell the specific type of houses that you are trying to target for your business.
3. Keeping Track of Interest
Another key element in using your email list to your advantage is to use tools that help you keep track of how much interest cold leads have in your product.
Let’s say you call 100 people and 10 of them tell you directly that they have no interest in your product. You would put those 10 in a separate pile.
Then, you could have 60 people that do not answer the phone at all, 20 people that want to know more, and 10 people that are immediately sold on your product or service. After you make each call, you can put each of these people in a column that reflects the interest they have in your business.
It can take reaching out up to eight times to get a convert that leads to a client. When it comes to cold calls, take this a step further and keep track of how many emails and phone calls you send these leads without a response.
4. Take Notes
With the technology available these days, you can use note apps to your advantage in business. This can be done in a few ways.
The first way is using these note apps to keep track of long-term ideas that you have for your business. These can be goals that you wish to achieve by the end of the year or what needs to get done to keep your business afloat.
Another way that this can help you is to give you key bullet points about leads at your fingertips. You may need to remember that Chelsea from Miami only wants to focus on young couples or that Ron from the Gainesville area is trying to focus on a more rural housing market.
Whatever information you need to write down, having these note apps can keep you more organized and more useful in business.
5. Use a Calendar
Finally, you are going to want to invest the time to efficiently use an online calendar. This could be anything from Google to Calendly. No matter what you choose, this will help you stay organized.
If you do end up converting leads into meetings and future business, you are going to want to make sure that your commitments do not overlap. Use calendars to keep track of your appointments, responsibilities, and your daily schedule.
Get a List of All Real Estate Agents
These are just five tech tips that you can use to help convert real estate agent leads. You want to be as organized as possible when you go about this.
That can mean keeping track of specific locations, and certain demographics, arranging appointments, the amount of interest leads have, and organizing notes efficiently.
Do you need a list of all real estate agents in a certain area? See what real estate agent lists we can offer you today.